Marketing when you run a small business is essential if you want it to become a bigger business, but it can also be expensive and time consuming. Often, particularly at the start, small businesses don’t have the money or time to spare, and this can lead to sub-standard marketing – or none at all. However, there are some unusual, interesting, and fun ways to ensure that your potential customers know you exist, and know all about your product, service, or brand. Here are four examples of how to market in an unusual way.
YouTube
YouTube isn’t all about young people trying to be famous (although there is a fair amount of that, to be fair). It can also be used as an effective, free, marketing tool that can – with the right kind of content – even become viral. You don’t have to even be doing something new and revolutionary for people to enjoy and share your YouTube video; just by being
4 Unusual Marketing Ideas for Small Businesses
Strengthening your company’s financial position is one of the most important tasks that you face as a business owner. Be sure, then, to put the following three pieces of advice into practice sooner rather than later. Choose the right lender Business loans are essential for small businesses, simply because they provide them with the capital they need to grow and move on from their startup stage. When it comes to borrowing the amount you need to take your company to the next level, however, you must resolve to align yourself with the right lender. By aligning yourself with the wrong partner in this instance, you could find yourself entering into a deal that cripples your company in the long run. Quite simply, you need to be able to pay back the amount you owe comfortably. When looking for a lender that allows you to do just that, remember that LendingClub offers small business l 3 Ways to Strengthen Your Company’s Financial Position
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