Did you know that the influencer marketing sector is set to be worth a whopping $15 billion by 2022? That is an increase of $8 billion since 2019.
Of course, this is hardly surprising when you think about how the average person spends up to two hours a day on social media and influencer marketing involves taking the popularity of social media stars and leveraging that popularity to promote brands and their products or services.
However, you may be shocked to discover that people are 10 times more likely to be influenced by a non-celebrity blogger than a celebrity one?
Sorry Kylie Jenner, but it’s the truth.
Furthermore, if you are thinking about turning to influencer marketing to grow your business in 2020 and beyond, you should know that Instagram is the leading influencer platform, with 78% of social influencers for brand collaboration worldwide having used this p
5 Benefits of Influencer Marketing for Expanding Your Business in 2020
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